Tuesday, 26 May 2009

Who was Right & Who was Wronged?

One wonders whether the directors of Go South Coast and indeed Go Ahead itself will be reading the OFT report on Cardiff Bus v 2Travel with renewed interest. One wonders, too, whether the OFT will begin to take a retrospective look at Eastleigh bus operations to determine whether one company was predatory. All this follows reference in parliament on 21 May 2009.

Competition between Velvet and Bluestar ser 2 has now ceased

For, Saturday saw the end of Velvet’s Fair Oak Flyer, the direct Eastleigh-Fair Oak service introduced in January 2009. The Southern Daily Echo blames the withdrawal on Bluestar’s service 2 revisions that saw Bluestar's four buses an hour increase to six. As a result, parliament heard Eastleigh MP Chris Huhne refer to a “desperate need to provide local authorities with the powers to re-regulate buses” in the light of an “extra-ordinary fight” between Bluestar, the large, dominant operator and “new, innovative and young competitor” Velvet.

Huhne cites Velvet’s attempt to provide new links that were “suddenly” thwarted by Bluestar only to find that Bluestar ceased just as soon as it could, something to which Huhne referred as a “scandal” and as “outrageous, bully-boy behaviour on the part of the dominant operator”.

Crucially, Huhne intends to take this up with the OFT. And if, in the post-Cardiff Bus world, the OFT bites then there could be repercussions (or so Velvet supporters might claim).

But, we all know that life isn’t always quite as simple as it looks. For one thing,Velvet MD Phil Stockley is on record as saying that he supports the free market. This suggests that an incumbent should be free to defend its position. And it suggests that Velvet understands the business risks of bus operation (if anyone does, Stockley does).

For another, Velvet has spotted a niche in providing the C1 & C2 under contract (albeit a short term one). With its subsidy, this is a far better bet for Velvet.

Thirdly, there’s no mention within the Southern Echo’s pages of Bluestar’s recent investment that brings the average age of Bluestar’s 100-plus fleet including Unilink to about eight years, far less any considered argument as to whether the hoped for local authority intervention would guarantee the future of smaller operators.

It's interesting that the Southern Daily Echo fails to capitalise on the situation it champions. It reports that, with the fall of the Flyer, 100 journeys are now axed (actually 78 on Mondays to Fridays). It then neglects to mention that from 15 June 2009 Bluestar’s 2 sees the withdrawal of the Fair Oak-Eastleigh shorts, leaving three buses per hour through to Southampton where, before the Flyer, there were four through. This equates to 83 journeys per day between Fair Oak & Eastleigh, compared to Bluestar's current 128.

83 may yet be more than realistic given the strength of that market.

It has always been this blog’s aspiration to point to both sides of an argument. And so it is that in summing up this post on the remarkable parliamentary mention of both Bluestar and Velvet, we wonder ultimately whether the OFT may decide who was right and who was wronged.

i Photo by Southern England Bus Photographs ( used with permission)

Go South Coast's Wilts & Dorset could also find itself being mentioned in parliament, as the RMT considers taking the issue of violence against transport workers to the Commons via an MP's Early Day Motion. This follows the recent attack on a Poole driver.

11 comments:

Chris Huhnes trousers said...

"Huhne cites Velvet’s attempt to provide new links that were “suddenly” thwarted by Bluestar"

This is where his arguement is flawed. What new links did they provide?????

A stronger arguement would have been "bluestar have a 100% low floor fleet, Velvet do not, but they do have a Leyland National. The good people of Fair Oak will have to now catch a bluestar bus to Eastleigh now to catch the National to Hedge End or Chandlers Ford. This is a disgrace!"

Anonymous said...

"For one thing,Velvet MD Phil Stockley is on record as saying that he supports the free market."

So what? IMO, if you genuinely support the free market, then by definition you do not support a situation where the free market is unable to function properly due to a dominant operator exercising a power of veto over anything it doesn't approve of. I don't see any contradiction or hypocracy here. Admittedly Chris Huhne has taken the argument one step further in arguing for re-regulation. That's his opinion and he's entitled to it. Stockley and Huhne may both have different views about the solution, but clearly they are both agreed on the nature of the current problem and the need for change.


"It's interesting that the Southern Daily Echo fails to capitalise on the situation it champions. It reports that, with the fall of the Flyer, 100 journeys are now axed (actually 78 on Mondays to Fridays). It then neglects to mention that from 15 June 2009 Bluestar’s 2 sees the withdrawal of the Fair Oak-Eastleigh shorts"

The Echo is clearly aware of the forthcoming Bluestar service cut, and has mentioned them a number of times in its reporting of the situation. I think the figure of "over 100" was meant to be the combined Flyer and short 2's figure, and by my reckoning is correct or even a bit low.

Anonymous said...

THE DEBATE PART 9999.DO WE WANT COMPETITION OR NOT?THE PUBLIC BENEFIT ALBEIT SOMETIMES BRIEFLY.THE OPPONENTS SUFFER ,SOMETIMES ONLY BRIEFLY.THE TAXPAYER IN THE AREA ULTIMATELY PAYS.DOES CENTRAL GOV REALLY REALLY WANT IT?BACK TO THE OLD DAYS?TRAFFIC COMMISIONERS.TRAFIC COURTS ETC?WISH I KNEW.

RC169 said...

One of the principal features of the pre-1986 regulatory regime was that the system made innovation difficult, if not impossible, unless it was proposed by an existing operator in the area. If the public wanted a new service, they often campaigned for years before anything was done. The regulated system in Germany, though different to the pre-dereg UK system, seems to have largely the same effect. Of course, we are used to some politicians viewing the pre-1986 regulatory system through rose-tinted spectacles, but here we have a politician apparently wanting the flexibility of a system that allows innovation to happen, but somehow regulated. I suggest that would actually be a contradiction in terms.

Or is it just that I am being completely daft in expecting a politician to have just the faintest idea of what he is talking about? Probably.

turquoisefish said...

I have only seen this situation from on the ground. I have no links to either company.
It really does seem to me that Bluestar is trying too hard to protect its business and surely is losing out financially.
Velvet announced the B route and Bluestar copied it, running slightly earlier. As soon as Velvet gave up so did Bluestar so it must not have been a profitable route i.e. they lost money running those buses and needn't have - they could have just left Velvet to lose money.
Similar situation with Fair Oak (but improved frequency rather than running 3 minutes earlier). Surely again losing money for Bluestar.
It is bad publicity for the 'big bully' so surely they are repeatedly shooting themselves in the foot.

Anonymous said...

Ergo... Bluestar are not losing money here. They did when a certain old regime was in charge. With Fair Oak etc, etc that certain old regime knew what he was getting into and knew it was pointless but his little lieutenants misguided him into it (surely, he'd hate to admit it was anything better). Bluestar protect their business and march on. Meanwhile they consolidate their position by winning Uni-link and growing their core business whilst BVT mess about with young boys and other menial rubbish. Who's getting on with life, who has a grudge to bear....????

Anonymous said...

A few cast off low floor DAFs that had sat in a field because no-one else would touch them, some step entry Olympians with the dullest interiors you can imagine, Citybuses you need hiking boots to get into, a Leyland National and an Iveco minibus. Route 500 flopped with no-one else to blame, the 35/300 was chucked in with no-one else to blame, what was the B all about other than trying to provoke Bluestar? The Fair Oak Flyer was doomed to failure from the start. It's about time the boys at Bluestar started taking responsibility for their own actions and failings.

Anonymous said...

It looks like Velvet can't be bothered updating the web site now either. We are still being told to enjoy the bank holiday (that's from May Day) but its all fine on the Facebook front, which has been updated with such relevant and exciting news such as Mikey thinking of a Jamiaca Sponge Shakeaway or inviting passengers to Pimp That Snack. hmmm...

cold head said...

Anonymous wrote "We are still being told to enjoy the bank holiday (that's from May Day)"

Me thinks the Amonymouse, for cowardly mouse he is hiding any clue to ID, has purposefully ignored that the link refers to both May bank holidays. If he is the same one who posts about "whilst BVT mess about with young boys and other menial rubbish", must have a severe psychological problem.

Anonymous said...

Surely Bluestar's policy should have been to let Velvet try a route and fail on their own, rather than hastening their demise.

Incumbent operators coming in to quash a small operator on a marginal route will lead to some retribution one day. There will be a sacrificial lamb on this one day, probably not a big group, so why risk it. If the route does prove sustainable, then bolster your amin route to abstract enough to send it under.

Anonymous said...

...which is exactly what happened with Fair Oak!